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14 Unforgettable Virtual Christmas Event Ideas (2022)

Christmas is a time of joy, happiness, and love. It brings people together which is so important now that we all have been socially distancing ourselves. Even though that will continue for a while,...

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How To Evaluate Digital Marketing Strategies: Best Practices for Meeting Goals

Creating a digital marketing strategy is just half the battle. You still have to ensure that your marketing strategies actually work to help you reach your business objectives - which is the focus of...

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10 Ingredients for Perfect B2B Event Invitation Emails

Lacking creative inspiration? Creating event invitation emails of any kind can be challenging, especially for those who may have limitations to their creative skills. However, thanks to the internet...

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Ten Pros and Cons of Outsourcing Your PPC Campaigns 

Outsourcing involves hiring an outside party (agency or individual) to perform services that the business’s employees originally carried out.  Many businesses hire third parties to carry out specific...

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5 Visualization Exercises Every B2B Marketer Needs to Know According to...

Visualization refers to the practice of imagining the things you want to achieve in the future as if they were happening right now.  It’s built on the foundational principle that thought precedes...

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10 Email Marketing Steps to Build Your Brand

10 Email Marketing Steps to Build Your Brand Email marketing is a branch of digital marketing that involves using emails to convince subscribers to take a specific action or step. Also, email...

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The Costs of Virtual Event Platforms

Virtual event platforms are typically the largest cost center when it comes to hosting virtual events. After all, they provide the infrastructure to make your virtual events happen. In this article,...

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How to choose a virtual event platform

Choosing a virtual event platform to add to your marketing technology stack is no easy task. With the rise of the distributed workforce, virtual event platforms have been sprouting from the ground...

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When You Accept Internet Cookies, Do You Know What You're Saying Yes To?

Yes, this question caused you to mentally go back in time to all the times you accepted internet cookies without thinking about it. We've all done it without thinking at some point while searching for...

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The ultimate guide to virtual event platforms

Virtual event platforms are rapidly becoming an integral element of companies’ marketing technology stack. Consequently, we see a huge rise in vendors offering event hosting platforms. This is making...

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